Latest News Publicity Creating
10 / 01 / 2008
The Publicity Creating Company signed a contract for promotion of the Leacond Company – the provider of Daikin’s air-conditioners
Category: contracts
Publicity Creating signed a year contract for PR-promotion of the Leacond company - a leading provider of premium air-conditioning in Ukraine. Leacond is the official provider of climatic technologies from the Daikin trade mark (Japan).
A comprehensive program is formed for 3 years and includes the development of strategy, information model, PR-campaign in mass media, mass media relations, realization of PR-activities, a competition for journalists and other instruments. The communication program is based on regular marketing research.
Publicity Creating de facto provides services of a press office for Daikin in Ukraine, distributing information about products from Daikin in mass media, organizing press events; the competition for journalists, which runs for four years with support from Daikin Europe NV
Cooperation with the Publicity Creating Company helps in achieving business objectives of the Leacond Company, as well as in increase of the level of popularity and reputation of the Daikin Trade Mark in Ukraine.
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