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News / about company / Publicity Creating is the leader in rating of companies activity in the Internet and social networks
13 October 2011

Publicity Creating won the 1st place in the rating of "Social Media Activity Index 2011" which was completed by a survey conducted by International Marketing Group Ukraine in the end of September 2011.



      Publicity Creating won the 1st place in the rating of "Social Media Activity Index 2011" which was completed by a survey conducted by International Marketing Group Ukraine in the end of September 2011.
This survey examined corporate sites, blogs and accounts in popular social networks of 35 companies representing three business areas: banks, FMCG and PR-services.
Organizers of the research allocated about 10 parameters of companies activity level in the Internet and social networks, including, for example, the regularity of updating information, using of multimedia and interactive forms, the number of "friends" and fans. The certain number of points was charged for each parameter based on quantitative and qualitative information. Actually the rating of activity level was compiled based on the number of points for all tests.

      As reported on the official page of the survey results, Publicity Creating company ranked first among the PR-agencies gaining 32 points and was significantly ahead of nearest competitors (this rating was attended by 15 agencies).

     Interestingly that the index of activity Publicity Creating in Internet and social networks was the highest compared with other sectors that were studied - banks and FMCG-companies. The highest number of points (31) is scored by one of the Ukrainian banks, which is for 1 point less than the Publicity Creating.

      It is worth to add that researchers of MMG Ukraine gave attention to the qualitative side of the content of such Publicity Creating accounts in the Internet, blogosphere and social networks:
• Corporate website
Blog on Livejournal site
• Page on Facebook
Microblog on Twitter
• The Group on LinkedIn
• Personal blogs of managing partner of Publicity Creating Rouslana Plis on Liga.Blogs and Korrespondent Business blogs.

     "Publicity Creating Leadership in this rating confirms professional attitude of our company to PR in the Internet and social networks, because we were not the leaders leave for the quantitative index, but also qualitative. This means that the company achieved such high results in the field of Internet PR for itself can guarantee such results to its customers" said general director of Publicity Creating Valeriy Kureiko.
 

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