The program of a competition of the fifth Ukrainian Student Advertising Festival, a new category - Public Relations - has been introduced.

The program of a competition of the fifth Ukrainian Student Advertising Festival, a new category - Public Relations - has been introduced.

Reasons for conducting the contest in the nomination "PR" as follows:
 - To inform student audiences about effective PR-technologies and PR-tools, methods and approaches used in public relations in Ukraine. Attracting students to important social processes associated with PR;
- To support young talented students and future professionals in the field of PR and other marketing communications.
In the nomination "PR" are considered projects on the subject "public relations", submitted to the competition, in accordance with terms of the Festival Organizing Committee.

Brief for the competition in this category was developed in cooperation with the Company of Strategic Communications - Publicity Creating. Festival participants are offered a choice of two themes for the works: a positive international reputation of Ukraine and the positive reputation of your city districtregion.