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News / cases / Experts of Publicity Creating launched a series of trainings for «Rubin» company
22 September 2010
The purpose of events held in September and November of this year is to build a unified management and staff of company view of goals and ways to achieve them.


Experts of Publicity Creating launched a series of trainings for «Rubin» company. The purpose of events held in September and November of this year is to build a unified management and staff of company view of goals and ways to achieve them. «Rubin» company, exclusive supplier of consumables under the Ukrainian brand ColorWay, that strive to win leading positions on the domestic IT-market in it’s segment. Currently company is one of the top-5 market suppliers, but already in the nearest plans - winning seats in the three leaders.

The training program consists both emotional (meaning and benefits of the brand, reputation of company and brand, loyalty of customers and partners) and educational (planning, time management, communication with customers and corporate standards) components. Participants in these activities have become sellers, top managers and company management.

"For the staff of «Rubin» company , we have developed an exclusive training program that includes not only a profound theoretical training, but also consideration of practical situations. The first training had a success: the client noted significant increase of the level of staff motivation and team cohesion ", - said General Director of Publicity Creating Valeriy Kureiko.
 

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