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News / video / What PR-services are demanded on Ukrainian market today?
14 September 2011

What services in the PR field are the most bought? What tools are the most effective for companies on B2B market? There’s the expert's opinion.

General Director of Publicity Creating Valeriy Kureiko says about the most needed PR services today. It includes comprehensive promotion programs on the half-year or one year period, and also large-scale or important events and projects. PR in the Internet and social networks are also popular services.

So, about the typical tools for B2B market: these are PR in the Internet, the interpenetration of online and off-line activities and work with partners (mainly through PR activities).

We talked to Valeriy Kureyko of Publicity Creating about Strategic Communication and PR. This is what he said about it.
Яка мова може стати головною міжнародною замість англійської та чому?
Good content: how it must look like and how to create it?