What services in the PR field are the most bought? What tools are the most effective for companies on B2B market? There’s the expert's opinion.

General Director of Publicity Creating Valeriy Kureiko says about the most needed PR services today. It includes comprehensive promotion programs on the half-year or one year period, and also large-scale or important events and projects. PR in the Internet and social networks are also popular services.

So, about the typical tools for B2B market: these are PR in the Internet, the interpenetration of online and off-line activities and work with partners (mainly through PR activities).