Phone:
+38 (044) 390 07 29; 
 
Address:
Kyiv, Ukraine, M.Hrinchenko Str., 4
E-mail:
777publicity@gmail.com
News / trends / The Use and Effecience of PR-technologies in Commerce
30 August 2003

During July / August 2003 the PR-consulting Center Publicity Creating held a study The Use and Effecience of PR-technologies in the Commerce.



During July / August 2003 the PR-consulting Center Publicity Creating held a study The Use and Effecience of PR-technologies in the Commerce.

 

This is the first study of this topic, which was held in Ukraine. In the form of personal interviews were interviewed 118 representatives of leading companies who work in 10 major markets: construction, IT, communications, medicine, insurance, food, vehicles, materials, etc..

 

Also, research has confirmed the qualitative dynamics of growth and market structuring PR. If, according to survey results in 1999, only 5% of the companies cooperated with PR-agencies, but today the figure is 24%. Most respondents - 72% - feel the need for PR-consulting. A willingness to cooperate with Ukrainian PR-agency expressed 87% of respondents.

 

13.10.2014
Good content: how it must look like and how to create it?
2.10.2014
How to implode offline events to online one: advices from practical experience
2.10.2014
How to implode offline events to online one: advices from practical experience