E-mail:
777publicity@gmail.com
News / cases / How to build a client’s program?
2 December 2014
 

Publicity Creating implements communication program for the Lime Systems Сompany (Donetsk, Kiev).



Publicity Creating implements communication program for a leading developer of banking software company Lime Systems (Donetsk, Kiev) in Ukraine. The scope of the Agency's work includes: writing and distributing releases, taking notes, articles, process consulting, video materials.

Fragments of the article:

If the life presents you a lime – simply make a delicious drink from it.

The current year has brought many tumultuous events and developments, and difficult economic situation demanded a quick decision-making process. Experience of the company Lime Systems, a leading Ukrainian software developer for banks, confirms that a company, especially modern, should be flexible – then it will develop further, regardless of the circumstances. Recently Kiev office of the Lime Systems cardinally expanded, becoming the headquartered of the company. Oleg Nesterov, director of Lime Systems, commented the changes in the company's life.

20th anniversary of the Lime Systems was celebrated in Kiev not by accident (November 2013), in the Fairmont Hotel. Expansion of the Kiev office began more than six months ago. The events on the eastern Ukraine accelerated this process, but overall, it was a natural process. Today, our Kiev office, which is now the main and located on Podol, employs more than 120 people. We have kept all professionals, people already settled on a new place and working normally.

As for a work, we were able to minimize the risks and clients are almost not affected. Moreover, we have continued to implement new projects, introducing our automated banking system SCROOGE (ABS SCROOGE) and continued to modernize and expand in the banks separate modules of the system. We also carried out the transfer and upgrading its IT infrastructure, to ensure smooth operation and mirroring the servers.

The main platform of the server is now located in a modern data center Cosmonova. To the data center were laid fiber optic lines for the access to the two points of traffic exchange UA-IX. The data center has direct inclusion in four international operators with total capacity of more than 30 Gbit/s.

A fragment of the article:

A new image for the new times: Lime Systems changed the logo and corporate identity

As you know, the logo is not just an image, it is a reflection of the philosophy and corporate culture. That is why the leading companies are paying special attention to their corporate identity. The leading Ukrainian developer of software for banks, the company Lime Systems, which celebrated its 20th anniversary last year, has recently conducted the redesign of its logo and corporate identity.

The task was to reflect such advantages of the Lime Systems as innovativeness, flexibility and scalability. In addition, the logo had to be associated with the business of the company – IT, software, and finances. And developers of corporate identity brilliantly coped with this task: the new logo is both laconic and bright, simple and multifaceted, light and saturated. It is associated with the activity, and the company's key product – ABS SCROOGE. And its ABS is known to be an integrated multifunctional and scalable system which is composed of individual software modules and efficient in operation at the same time.

"We are very pleased with the result. Turned out that our new logo and corporate identity reflected the new stage in the life of the company," – said Oleg Nesterov, director of Lime Systems.

A fragment of release:

The modern face of experienced company: a new corporate Lime Systems website

Corporate site – is not only official source of information about the company, its products and services. Modern site is the face of the company, and more importantly – a channel of communication with consumers. That's why the leading companies are not only providing a systematic updating of information on the site, but also trying to "keep on our toes" the site itself, which should have a user-friendly interface, provides high usability, and various feedback.

Continuing the good tradition of self-updates, along with the development of a new corporate identity, the company Lime Systems also updated the corporate website.

The new site www.lime-systems.com has a modern design, it nice to read and watch.

On the site there is lot of various information, including technical, but it is all conveniently structured, and the interface is laid out in such way that path from one "point" of site to any other can be made in one or two clicks.

"We are pleased with the result of work – functionality of the site has become more advanced, and navigation – more convenient. Access to information for potential clients and partners maximally simplified, and website design matches the corporate style and complements it", – said Oleg Nesterov, director of Lime Systems.

Valeriy Kureiko, Publicity Creating CEO, described the work of Agency in the framework of this project: "The correct strategy of building communication with customers and partners, right formulation, timely giving of the information are very important in difficult times of changes in the company and in the country".

15.12.2022
В центрі уваги — етика
5.04.2022
Чому одному бренду може бути вигідно просувати усю товарну категорію
15.02.2022
Successful start in public relations and business