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News / cases / A complex communication program for "Rubin" company realized
28 October 2010
 

In early October Publicity Creating summed up results of communication program for the third quarter for "Rubin ", the exclusive supplier of consumables TM ColorWay to Ukraine.



In early October Publicity Creating summed up results of communication program for the third quarter for "Rubin ", the exclusive supplier of consumables TM ColorWay to Ukraine.


During the program were held a series of activities for different audiences: press-conference for media, marketing conferences and other events for partners, training for staff and management.


A special attention was paid to communications with partners and dealers, and also employees. Because the main objective of the third quarter was to help expand the dealer network and increase the efficiency of work with partners and staff.


As the General Director of Publicity Creating Kureiko Valeriy noticed: "For companies that are rapidly developing, we update and develop communication program at a quarterly basis. At the end of each quarter the results are summed up, and determined the efficiency of all activities. Then were made adjustments and additional proposals in the communication program for the next period. It also necessarily taken into consideration the client's market situation. "

 

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