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News / cases / DAIKIN promotion Campaign in Ukraine was held at the high level
29 November 2012

On November 29, 2012 in the National Sport Complex Olympiysky` Champions Hall Publicity Creating Company organized presentation, devoted to the 4-th generation multizone system VRV IV launch, development by DAIKIN Corporation (Japan).



On November 29, 2012 in the National Sport Complex Olympiysky` Champions Hall Publicity Creating Company organized presentation, devoted to the 4-th generation multizone system VRV IV launch, development by DAIKIN Corporation (Japan).

Over 200 company`s representatives took part in the event – there were DAIKIN climate equipment dealers from all Ukrainian regions.

At the beginning guests were greeting by Kristof Piersman – Daikin Europe N.V. Area Sales Responsible Distributor Sales section Sales Department in Eastern Europe and CIS countries. He expressed confidence that new DAIKIN flagman product VRV IV system will be successfully on Ukrainian market, because among technical innovation it has heightened energy efficiency and environmental indexes.

Mr. Piersman noted the partner network importance in the successful TM DAIKIN promotion on Ukrainian market: “Despite of our long-year experience in innovation climate products development and production, we could not imagine this success without your help in realizing, launch and keeping DAIKIN technique running”, - said DAIKIN Europe N.V. Representative.

After new system VRV IV presentation the DAIKIN dealers program “High sales in a high season” winners has been awarded. Mr.Piersman presented them valued prizes – MacBook Air notebooks.

Among “High sales in a high season” winners awarding, 20 DAIKIN dealers was awarded by Apple IPad. These dealers demonstrated highest turnover results by the DAIKIN distributors in Ukraine information.

DAIKIN dealer’s loyalty program “High sales in a high season” was held within the Ukrainian marketing campaign 2012. There are 38 dealers, which realized DAIKIN climate technique in Ukraine, took part in program.

In the future DAIKIN Company wants to continue loyalty and motivation programs for dealers. “We prepared 30 prizes for DAIKIN dealers, which will demonstrated highest results from September, 2012 to April, 2013” – Mr. Piersman said at the end of the seminar-presentation.

Publicity Creating Company solved next tasks: creative conception and detail event algorithm development, conference place selection, participants accreditation, participants information lists and prize fund forming, text materials writing, online translation on the information and corporate Ukrainian sites, online report in Social networks making, video and photo materials preparing, speakers training and report preparing.

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