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News / cases / PR in agriculture: working out an integrated approach and raise capital
26 January 2009

 The AMACO Company (American Machinery Company) cooperated with the Publicity Creating Company in the field of strtegic communications and public relations in 2008.



The AMACO Company (American Machinery Company) cooperated with the Publicity Creating Company in the field of strtegic communications and public relations in 2008.


During this period the integrated approach for informing public about features and importance of agriculture for economic development in Ukraine, and also, popularization of the brand AMAKO and the Head of the Company in business sphere.

During this campaign over 40 press releases, 18 business articles were distributed and published; 5 press-events were held out on important subjects. In result, over 900 editorial publications in media were achieves (press, TV, Internet, radio).
Media and government relations were setted, while participation in corporate events established partnership with othe companies. Services were provided at high level. All activities were realized according to strategc documents, including informational models, which were worked out before.


“Publicity Creating is professional and reliable partner, which is oriented on achieving objectives, and is loyal to its clients,” marked Vitaliy Skotsik, the General Director of the AMACO Company.

 

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