Strategic Communication and PR
E-mail: 777publicity@gmail.com
Who is a good PR manager today and what career you can have in a professional PR agency?
In the first half of 2011 positive trends emerged in the Ukrainian market of commercial PR. The budgets allocated to PR are gradually rising in the Ukrainian business environment. PR is perceived more often as one of the most important tools of marketing communications. The situation in the PR-market could be further intensified in the fall business season, and in 2012.
According to a survey conducted during the rating Agency Image Survey, 2009, when choosing the agency customers first pay attention to the 5 main factors.