Publicity Creating – the PR-partner of Inci Aku (Turkey)

Inci Aku (Turkey) became the client of Publicity Creating Agency. Inci Aku - one of the leading manufacturers in the global market of automotive batteries, which sells its products in 72 countries all around the world. This company, well known for its innovative approach in the development of modern high-performance and environmentally friendly batteries, has taken a course to increase the market share occupied by the battery and increase brand awareness in Ukraine.

Today Inci Aku produces several lines of batteries: low-maintenance (Inci Aku Supr A), free maintenance (Inci Aku Formul A, Inci Aku Nano Gold), as well as batteries for premium cars with the "start-stop" and others.

It should be noted that the plant for the production of batteries Inci Aku operates in Ukraine,  which introduced innovative production management system INIS. Production of the plant comes not only in Ukraine but also in other countries of the CIS. A plant İnci Aku in Manisa (Turkey) is the first environmentally friendly plant in Turkey, certified BREEAM (Research Institute of Environmental assessment methods).

Among the challenges, which faced the Publicity Creating this year - to increase brand presence Inci Aku in print and online media, to inform end-users about the benefits of products. In addition to the standard PR-communication tools, it is planned to implement several image projects focused not only on the media but also by the final consumer.

"Working with a brand, such as an İnci Aku, on the emerging Ukrainian market of high-quality components for automobiles – is a great opportunity for experts of the agency to use their professional expertise to carry out the tasks set by the client", - said Rouslana Plis, the Managing partner of Publicity Creating.