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News / trends / Consulting: for Start-up’s, and not only
5 May 2016
 

PR audit service has become more relevant for large companies.



The situation on the Ukrainian market contributes to the increased demand for advisory services in the field of promotion. So, experts from Publicity Creating provide advice not only for customers in the process of implementing long-term programs, but for the one-time customers.

 

"Start-ups become much more frequently to seek consulting. Before creating a new TM, or products on the market,  it is necessary to analyze the situation with the positioning, as well as to determine the most appropriate channels and forms of promotion to the target audience. Also in segments "above average" and "VIP" you need to argue the price and differentiation from competitors on the market», - Valeriy Kureiko, Director of Publicity Creating said.

The expert also noted that the PR audit service, including independent assessment of advertising and PR campaigns before their market launching, has become increasingly important for big companies in Ukraine.

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