Complex PR contains: mass-media relations, media events, creation photo and footages.

In July-August 2014 Publicity Creating won a tender on PR accompaniment of OptimaHouse project – the first serial energy-efficient country house in Ukraine.  Project is created on basis of European conception of "Multi-Comfort House" and "Active House" and adapted to Ukrainian market and meant for average yield consumers.

Complex PR,  that agency will extend, contains mass-media relations, a.o. informing media about house building progress, also media events, creation photo and video and other activities.

 A house is build using wood-framed technology (wooden carcass prefabrication with thermal insulation inside), in construction are used modern building materials, equipment and constructions as: heat ins and sound elimination ISOVER,  dry wall Rigips, composite shingles Metrotile, power efficient windows (particularly frontal windows from VEKAs' profile), control system of engineering systems("smart house") Schneider Electric.

"We are obliged to work with such progressive project as OptimaHouse, which will be a basis for typical mass construction of country houses in Ukraine. Uniqueness of this project is also in amount of partners’ number - leading manufacturers and suppliers of modern equipment, building materials and solutions. It requires an operation alignment and flexibility of the agency. This is long-term and multiplex project. Great working experience of Publicity Creating, particularly on construction market of promotion both modern materials  and technologies  allows to predict positive results of our collaboration in this project" – said Ruslana Plis, Publicity Creating Account Director.